Hello Kitty character jug produced by Bioworld of Irving, Texas, circa 2020. Hello Kitty, also known by her real name Kitty White, is a fictional character created by Yuko Shimizu and owned by the Japanese company Sanrio. Sanrio depicts Hello Kitty as an anthropomorphized white cat with a red bow and no visible mouth. According to her backstory, she lives in a London suburb with her family, and is close to her twin sister Mimmy, who is depicted with a yellow bow. Hello Kitty was created in 1974 and the first item, a vinyl coin purse, was introduced in 1975. Originally, Hello Kitty was only marketed towards pre-teenage girls, but beginning in the 1990s, the brand found commercial success among teenage and adult consumers as well.